Contact us +49 (174) 5933339
About us
We offer our partners and consumers a wide variety of product- and service-portfolios. We mainly focus on establishing nationally and internationally known products in the Afghan markets. Our company is very much involved in a long-term economic support. We strive to improve and simplify the daily life of Afghan customers through our products and services. To achieve this goal to do our very best each day. Conceptional thinking, analytical competence, skills of problem recognition and solving the problems are the hallmarks of our work.
The company is located in Germany, Afghanistan and the United Arab Emirates, we strive everyday to expand our product and service portfolio in order to fulfill our customer needs.
We concentrate our efforts on the right mix of marketing and distribution policies to reach as many customers as possible.
What we do
We started in Afghanistan with a long term Vision. The sustainable vision is to build a distribution of national and international fast moving consumer goods and brands throughout the country. We are specialised in importing and distribution on world’s top brands within the fast moving consumer goods segment.
In the past few years, the company has expand its presence across the lifestyle segments focusing on: food, fashion, general merchandise and healthcare with products ranging from groceries, baby care, skin care range, dairy items, personal hygiene, snack foods, soft drinks and non-alcoholic beverages products.
We are planing to expand our market share in Afghanistan, this market is providing to belong to the fast growing businesses in this region, it has seen large growth in the past and seems to be a good place for our efforts.
The goal is to develop a long-term strategy to achieve a successful establishment in this market. To introduce our products successfully,we have developed a business plan, which considers the cultural and legal issues in the market.
Sales strategies are developed through market research aspects of the targeted group in Afghanistan to represent the best quality of our products and brands. We are focusing our sales activities in the whole region in Afghanistan, especially in the main populated cities, which offer an economic, political, transportation, entertainment, and educational hub.
Creative marketing program and a comprehensive distribution network is established to reach the market quickly and efficiently.
We are mainly focused on distributing consumer goods, through retail chains, wholesalers, retail stores, pharmaceutical wholesalers, and pharmacies, drugstores and groceries supermarkets into the Afghan market.
Distribution
We are successfully trading with international brands in Afghanistan. It is also our ambition to offer services of excellent quality and useful solutions for now and for future generations. That is why innovations are so important for our success.
Alpecin and Plantur
We are providing a master distribution of Dr. Wolff ́s Alpecin and Plantur brands for hair loss and hair care in Afghanistan. Alpecin is for hair loss in men and Plantur for hair loss in women.
Since we are in the market for Dr. Wolff´s product line we established a sales channel for Pharmacies, drugstores and selected premium supermarkets in Afghanistan.
Our goals
The satisfaction of our customers and suppliers drives us every day to success. Our aim is to supply demands of afghan population with the world most established products.
Since we launched in the Afghanistan, our success increase from year to year. We are glad to supply some of the worldwide established and known brands in Afghanistan. In the past few years, we have expand our presence across the value and lifestyle segments focusing on: food, fashion, general merchandise and healthcare with products ranging from groceries, baby care, skin care range, dairy items, personal hygiene, snack foods, soft drinks and non-alcoholic beverages products.
VISION
The four major points of our vision is to give long term directions on where we want to go and how we want to reach there.
We work for a better future everyday
We help people to feel good, look good and have a better quality of life
We inspire people to do little things, therefore having a big impact on the world
We will invent new ways to double size the company while still taking the sustainability of the environment into consideration.
We have always believed in the strength of renowned brand names, as well as improving the quality and standards of life for the people. As our business grows so does our responsibility. We have recognized that we are all involved in the global challenges and that we have to take in consideration the influences that our actions cause on the environment.
All these facts define who we are.
International Team
Our people play a vital role in helping our organisation to improve. The standards we set for us is very high. The multinational team which is highly qualified are our biggest capital. The inter cultural mix of our team allows us the daily competition of becoming the most efficient and quantitative distributor within Afghanistan.
You can get in contact with us in:
-Pashtoo
-Dari
-Farsi
-German
-English
Cooperation
The cooperation with us will give you the opportunity of market penetration in Afghanistan with a fully ++back on our proven expertise, reputation and our experience. You make your decision to work with a high degree of safety. Participate on benefits from our regional network and related sales opportunities with cost sharing. The existing corporate infrastructure is a solid foundation for the success of their products and services because you rely on our knowledge and regional experiences.
We take over the organization of the overall concept and secure to shape a stable operational process. By using the overall concept, which we develop with our partners together we ensure our cooperation partners to access an exclusive market in Afghanistan. For a sustainable and continuous expansion, we are looking for cooperative companies who are willing to extend their activities in Afghanistan. Get with us in contact now.
Contact
Contact us
Branch
Grindelallee 35, 20146 Hamburg
+49 (174) 5933339
info@mhr-online.com
Head Office
Share Naw Chickenstreet, Kabul Afghanistan
+93 (70) 70 80 262
info@mhr-online.com
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